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Launched in 2016, subscription platform OnlyFans has gained notoriety as a favorite of sex workers, who are able to charge subscribers, or “fans,” for exclusive content deemed too provocative for Instagram. And when I say making money, I mean, I could retire right now if I wanted to.” Bhad Bhabie, also known as Danielle Bregoli, attends the LA premiere of Entertainment Studios' "47 Meters Down Uncaged" on Aug. “And when I turned 18, I started making so much money when I started doing OnlyFans. “My main business manager, who’s been with me since I was like 15, when my mom had control of everything, tells me, ‘Everyone thinks that you’re going to blow it, but I think you’re going to do great,’” she says of her finances. On deck: beauty, hair and nail products bearing the Bhad Bhabie name (at last count, Bregoli tallied 70 tattoos on every part of her body, though so far she’s left her face untouched). Elsewhere on social media, Bregoli racks up $40,000 a post to her 9 million Snapchat devotees, not to mention promotions to her 17 million Instagram followers, YouTube views (she boasts 7.6 million subscribers) and royalties from her platinum-certified singles and 1 billion-plus streams. Although she wasn’t allowed by law to access her bank account as a minor, she amassed a small fortune from branding deals, including upwards of $2 million for product placements in Bhad Bhabie videos and online endorsements for apparel brand Fashion Nova.
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Matt Winkelmeyer / Getty Images for dcpĪntics aside, Bregoli is no dummy when it comes to money. Bhad Bhabie attends the 2018 Billboard Music Awards at MGM Grand Garden Arena on in Las Vegas. “She’s promoting acting irresponsibly,” offers another, pointing to her racy lyrics and real-life dustups captured on social media and later dissected on Instagram Live by Bregoli in meticulous play-by-play detail. “It’s hard to take her seriously,” says one such tastemaker. To hear music business insiders tell it, Bhad Bhabie has a credibility problem among hip-hop gatekeepers. (Representatives from Spotify were not available for comment.)īregoli and her team suggest the label didn’t properly promote her music, but company sources counter that claim, pointing to the DSPs’ reticence when it came to playlisting Bhad Bhabie, which extended beyond Spotify. Signed to Atlantic Records in 2017 at 14, based on the strength of the viral “These Heaux,” which landed her the honor of becoming the youngest female rapper to debut on the Billboard Hot 100, Bhad Bhabie was able to land features by hip-hop heavies like Lil Baby, Ty Dolla $ign, YG, Lil Yachty, Kodak Black and City Girls on her 2018 debut album, “15.” (Currently topping her collaboration wish list: Young Thug.) But placement on popular playlists like Spotify’s Rap Caviar eluded her, despite having accrued hundreds of millions of streams on the platform. Cooper Neill / Getty Imagesīregoli is the first to assert her financial success was achieved with little support from the music industry. I’m not about to pay these taxes!” Bhad Bhabie performs during JMBLYA at Fair Park on in Dallas, Texas.
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Says the incredulous self-made multimillionaire: “All my cars and stuff are registered in Florida. And while Bregoli spends part of her time in Los Angeles, where she rents a 6,000-square-foot contemporary in Woodland Hills, she sees Florida for what it is: a tax haven. Boca’s median personal income is $67,531 in Boynton Beach, 10% of residents live below the poverty line. The waterfront manse she’s eyeing is a 20-minute drive from Boynton Beach, where Bregoli grew up, but a world away. Phil” - her mother pleaded for his help controlling her “car-stealing, knife-wielding, twerking 13-year-old daughter” - which yielded the meme-worthy saying “Cash me ousside, howbow dah?” the would-be rapper is considering paying cash for a $4 million, fully furnished home in Boca Raton, Fla., with space for her two dogs, three cars ( a Bentley, a BMW and a souped-up Jeep) and a “walk-in closet big enough to put a bed in,” she says resolutely while seated alongside her manager, Dan Roof, at a San Fernando Valley steakhouse on a mid-July afternoon. At 18, Danielle Bregoli, AKA Bhad Bhabie, is already well-versed in real estate.